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COVID-19: Marketing Tips For Growth in Challenging Times

We’re living in strange and difficult times for small and medium size business. But this is also a great opportunity to develop a positive online presence. With so many people being at home - being in front of and connecting with your customers has never been easier COV19 Online Marketing Tips If covid19 has taught us anything it's, if you’re not online you need to make a plan to get online. Set business goals & objectives early on in the [...]

Why Use a ‘Google My Business’ Page for Your Business

Google My Business is a crucial tool for local businesses creating huge potential for being found by new customers and impacting decisions before the customer has even got in touch. But it is vastly underused and a huge percentage of local businesses are yet to claim their listing. In Australia a business with a GMB listing gets an average of 1100 search views and 400+ maps views per month. While not all views convert into actual sales, the top ranking results are [...]

Digital Marketing with a Social Media Network Like Facebook?

Are you a local Business? Do you need more customers? Whether you’re a Company, an Organisation, an Institution or perhaps a Brand or Product. A Facebook page is a fantastic tool to develop a relationship between your customers and your brand. Sharing what you do and how you do it with local and worldwide audiences is how you build trust. To do this you’ll need ideas, text content, photos and a good bit of time to set it all up. You [...]

Getting Started with Google Ads Digital Marketing

Looking to generate more Leads and increase Sales ? Or perhaps you’d like to increase Brand Awareness by 80% or more ? Paid Search Advertising or Pay Per Click using the Google Ads platform allows the targeting of the most relevant and specific audience to match your message. Also the ability to switch on and off an advertising campaign whenever it suits you or your business. If you’re looking to fine tune an existing Ads campaign or if you’re starting from [...]

The Best Free Places to Promote Your New Business Website – Start Here

How to Promote your Business Online - (First Steps) If you've already taken the steps in this article, I have to say, you're really on the ball. (We say: You're Awesome!) If you haven’t, then take these steps immediately. It's Totally Free to do... Why are we doing this? Just like any business you need to promote yourself to get noticed. That means putting yourself out there. We're doing this by connecting our website to the internet. This puts your business in [...]

Newcastle Web Design – Affordable Local Business Websites

Are you a local Newcastle (NSW Australia) business in need of a new website? Then you will be glad you stumble upon this website. Read on to discover the benefits of a local company with global strength. Our website development strategy is simple. We want to make you happy. Happy when you call us, happy with the price and happy with the finished result. To do that we believe that being truly helpful in all aspects of your business is the key [...]

Search Engine Friendly Pages And What You Need To Know

As most business owners will know, a major source of traffic for most sites on the Internet is via search engines like Google, Yahoo!, Bing and so on. Designing a search engine friendly site will mean the ability to rank easily in search engines and generate more visitors. At dotupp we start each project with the major search providers in mind, and build each site to maximise your chances of being found online. Being Found Online - How Do We Do That? The [...]

How to Identify a Web Developer to Build Your Website

Are you searching for a professional web developer? There are so many different website design services available that it can be hard to know which one to choose. If you've been searching for a designer you've probably seen the hundreds of companies all promising to be the best. It can be quite overwhelming. Your website is your baby, your business, your income. It's important to hire a developer that will not only work for you, but also with you. A good design service [...]

5 Reasons Why Every Business Needs an Online Presence

5 Good Reasons Why You Need a Website Have you ever searched for a specific local business online, only to find a number of listings on other sites except the one you were searching for? It’s hard to believe, but there are still thousands of brick and mortar businesses that haven’t created their own website and therefore have no presence online. It’s not just about keeping up with all the other local businesses – there are huge profit and customer relationship [...]

How to Reduce Load Time via Built-in Image Optimisation

Despite more and more Internet users switching to broadband each year, a good portion of the web users are still accessing the internet via old and slow dial-up connections. Apart from these older internet users, Google absolutely counts fast page loading times into its Algorithm. One sure fire way to slow your page down is with large image files. So from a design point of view it is therefore unwise to use large un-optimised images when building a new website. Create Good [...]